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IT and AV, Another Look

Over the last 15 years there have been countless articles written about the convergence of AV and IT. In the mid-90s, some held out that AV and IT were distinct and there was no reason to converge. Live and let live was a common theme in the day and never the twain shall meet was […]

Videowall – More than Meets the Eye

This post is sponsored by Samsung. All thoughts and opinions are my own. Videowalls are simply everywhere. Go to the mall, airport, or auditorium, and there is a videowall. When competing for attention, especially in digital signage, bigger is better. Videowalls are attention grabbers and holders beyond the 4 to 6 seconds we look at smaller […]

Interactive Digital Signage and Kiosks – originally published in Digital Signage Magazine

Interactive Digital Signage and Kiosks – originally published in Digital Signage Magazine – April 2016 In the 80s, AT&T promoted the concept to “reach out and touch someone” with their telephone service. This effective ad campaign was during the times long before early cell phones, let alone the more literal touch interface of the current […]

Digital Signage-LCD or LED? It Depends!

Believe it or not, digital signage is seen each day by over 70% of the population. Research shows that we spend an average of 8 hours per day in front of a screen of some type, including televisions, computers, tablets, smartphones, or increasingly… digital signage.  Pretty much everywhere you go and everywhere you look, there […]

QSR is On the Move

Recently, the QSR industry has been struggling with customer apathy. Faced with a barrage of signage, those driving by simply look at all QSRs as more of the same. We have all seen the attempts at differentiation, like the famous dollar menu… now some offer “premium” food made to order, coffee bars, and healthier food […]

Top 50 Benefits of Digital Signage

As we all know, features entice but benefits sell. As you tout digital signage out there as a solution to communication needs, select as many of the 50 tangible benefits listed below as you want to make your case.   Centralized and remote management, with near real time update of content from anywhere with an […]

Analyzing Benefits of Becoming Digital Signage Certified

Join renowned digital signage expert Alan Brawn on February 10 as he anchors a discussion on why certification may be critical for those looking to capitalize on massive demand for digital signage. Event Date: February 10, 2016 Start Time: 02:00 PM Moderated By: Tom LeBlanc, Editor-in-Chief, Commercial Integrator Panelist Includes: Alan C. Brawn, Brawn Consulting […]